Comments on: Real Estate SEO for WordPress http://www.agentpress.com/real-estate-seo-for-wordpress.htm Just another WordPress weblog Mon, 19 Apr 2010 12:41:12 +0000 http://wordpress.org/?v=2.9 hourly 1 By: AP http://www.agentpress.com/real-estate-seo-for-wordpress.htm/comment-page-1#comment-120 AP Wed, 18 Nov 2009 22:01:13 +0000 http://www.agentpress.com/?p=797#comment-120 Thanks for following up and for your responses. The first keyword tool that you mentioned was one that I was not familiar with. The other two keyword tools where more of less apps/sites that I have used in the past. One thing I'd like to mention here is for your readers is having a game plan for blogging i.e. scheduling a campaign of several blog posts on the same subject matter. I’ve had some success with this. The other thing I’ve done is sign up for email alerts of questions from buyers, sellers, and even other agents on Trulia or Zillow so that I can keep track of what topics are timely. Then, I blog about those topics on my blog. All the while, I am getting ideas of what content is on the minds of my peers or potential clients. In any event, I discovered agent press from a tweet and will add to my rss reader. Great Content! And thanks for your reply. Thanks for following up and for your responses. The first keyword tool that you mentioned was one that I was not familiar with. The other two keyword tools where more of less apps/sites that I have used in the past.

One thing I’d like to mention here is for your readers is having a game plan for blogging i.e. scheduling a campaign of several blog posts on the same subject matter. I’ve had some success with this. The other thing I’ve done is sign up for email alerts of questions from buyers, sellers, and even other agents on Trulia or Zillow so that I can keep track of what topics are timely. Then, I blog about those topics on my blog. All the while, I am getting ideas of what content is on the minds of my peers or potential clients.

In any event, I discovered agent press from a tweet and will add to my rss reader. Great Content! And thanks for your reply.

]]> By: Kris Themstrup http://www.agentpress.com/real-estate-seo-for-wordpress.htm/comment-page-1#comment-100 Kris Themstrup Fri, 06 Nov 2009 23:11:45 +0000 http://www.agentpress.com/?p=797#comment-100 Great questions. I'm happy to share my resources and opinions. I think the best free keyword tool out there is from Trellion: http://www.keyworddiscovery.com/search.html. It provides good data on activity and has excellent sources. Other tools include the Google tool: https://adwords.google.com/select/KeywordToolExternal and if you want to go all out, getting effectiveness indexes and more (but for a subscription cost), try WordTracker: http://freekeywords.wordtracker.com/ I agree in regards to listings, it's certainly the number one thing users look for when in the market for real estate. That's why I'm such a big advocate of integrating IDX solutions into your website. When it comes to the cost for SEO, it's really all over the board. The most important factor to consider is examples of previous work done by the party you're considering, and making sure they have a comprehensive gameplan for getting you where you need to be. Some differ on approach, even incorporating SEM (both SEO and other search marketing practices), but it's really up to you in terms of budget. My advice is to make sure you're reading the fine print, know that no one can ever guarantee natural rankings, and get some references. Great questions. I’m happy to share my resources and opinions. I think the best free keyword tool out there is from Trellion: http://www.keyworddiscovery.com/search.html. It provides good data on activity and has excellent sources. Other tools include the Google tool: https://adwords.google.com/select/KeywordToolExternal and if you want to go all out, getting effectiveness indexes and more (but for a subscription cost), try WordTracker: http://freekeywords.wordtracker.com/

I agree in regards to listings, it’s certainly the number one thing users look for when in the market for real estate. That’s why I’m such a big advocate of integrating IDX solutions into your website.

When it comes to the cost for SEO, it’s really all over the board. The most important factor to consider is examples of previous work done by the party you’re considering, and making sure they have a comprehensive gameplan for getting you where you need to be. Some differ on approach, even incorporating SEM (both SEO and other search marketing practices), but it’s really up to you in terms of budget. My advice is to make sure you’re reading the fine print, know that no one can ever guarantee natural rankings, and get some references.

]]> By: AP http://www.agentpress.com/real-estate-seo-for-wordpress.htm/comment-page-1#comment-99 AP Fri, 06 Nov 2009 16:24:00 +0000 http://www.agentpress.com/?p=797#comment-99 Can you suggest the free websites or tools for keyword searches? I know of a few but I want to hear what works for you (maybe even a screencast since I'm visual). I do like your suggestion for putting yourself in the shoes of buyers and sellers and pretend to search what they would search for. In real estate though, listing are still the name of the game. Realtors should focus on having the inventory so that people would be interested in contacting you about the product. All the SEO in the world won't help an agent unless he or she has: A. Something to sell (your own listings, your office's listings or listings from your MLS). B. Your service for attracting both other Realtors and buyers to you (this is where the internet is key). C. A Contact Management System D. A budget since you are either going to invest your time or hire an expert to do SEO for you which is can be $XX per hour, but worth it in the long run. I've heard that good SEO often costs at minimum $600 (this is the price homes.com offered me for a long time fee to optimize of my website or $3,000 for someone who will build your SEO over time). Can you tell me if these prices are reasonable? Can you suggest the free websites or tools for keyword searches? I know of a few but I want to hear what works for you (maybe even a screencast since I’m visual). I do like your suggestion for putting yourself in the shoes of buyers and sellers and pretend to search what they would search for. In real estate though, listing are still the name of the game. Realtors should focus on having the inventory so that people would be interested in contacting you about the product. All the SEO in the world won’t help an agent unless he or she has:

A. Something to sell (your own listings, your office’s listings or listings from your MLS).
B. Your service for attracting both other Realtors and buyers to you (this is where the internet is key).
C. A Contact Management System
D. A budget since you are either going to invest your time or hire an expert to do SEO for you which is can be $XX per hour, but worth it in the long run.

I’ve heard that good SEO often costs at minimum $600 (this is the price homes.com offered me for a long time fee to optimize of my website or $3,000 for someone who will build your SEO over time). Can you tell me if these prices are reasonable?

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